July 18, 2019, 03:53:54 AM *
Welcome, Guest. Please login or register.

Login with username, password and session length
News: NEW CHILD BOARD CREATED IN THE POLITICAL SECTION FOR THE 2016 ELECTION
 
   Home   Help Login Register  
Pages: 1   Go Down
  Print  
Author Topic: 'Lost wallets' movement picking up steam- New BK promo shakes up blogosphere  (Read 1130 times)
0 Members and 1 Guest are viewing this topic.
MuffyBee
Former Moderator
Monkey Mega Star
*
Offline Offline

Posts: 44721



« on: November 23, 2008, 09:17:21 AM »

New BK promo shakes up
blogosphere
'Lost wallets' movement picking up
steam


Last Edited: Friday, 21 Nov 2008, 2:08 PM CST
New BK promo shakes up
blogosphere
'Lost wallets' movement picking up
steam

Last Edited: Friday, 21 Nov 2008, 2:08 PM CST
Created On: Friday, 21 Nov 2008, 12:07 PM CST

    * By JOHN P. WISE, Special Contributor

NEW YORK - A new Burger King promotion has the blogosphere all abuzz.

According to sogoodblog.com , the fast-food giant has sent BK agents out on the streets of Chicago and Orlando to "lose" wallets.

When unsuspecting folks find the wallets, they're greeted by a red sticker explaining the promotion, as well as a small amount of U.S. legal tender ($1 or $5) and a restaurant gift card.

Also in the wallet, according to sogoodblog.com, is a driver's license belonging to BK's current pitchman, "The King." Remember the guy with the crown who starred in those NFL commercials a few years back, sacking a quarterback and returning an interception for a touchdown? That's the guy.

And if you look closely , you'll notice among his vital statistics: "HGT: TALL" and "DOB: TMI."

WHO'S SAYING WHAT?

Here's a sampling of what they're saying about this promotion on sogoodblog.com :

    * AJ Swoboda says, "Fascinating. That's one way to get people into your doors."

    * Josh Santangelo says, "McDonald's did the same thing a couple years ago."

    * disneyland guide says, "Amazing marketing initiative. Way more effective than just commercials."

    * ntopics says, "It's hard to believe that they even gave away some 100 bills in those wallets."

    * Razore says, "With a little investment they have managed to get stories on the Digg homepage and several people blogging about it."

    * Cary says, "pretty good idea. still won't make me go to burger king, though."

http://www.kxan.com/dpp/news/strange/offbeat_newyork_Burger_King_Promo_jpw_1121082100826
Logged

  " Everyone is entitled to his own opinion, but not his own facts."  - Daniel Moynihan
Pages: 1   Go Up
  Print  
 
Jump to:  

Use of this web site in any manner signifies unconditional acceptance, without exception, of our terms of use.
Powered by SMF 1.1.13 | SMF © 2006-2011, Simple Machines LLC
 
Page created in 6.154 seconds with 19 queries.